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Art Dealers

When it comes to fine art photography exhibitions - There are several ways to buy and sell art of every kind and finding the right art dealers, can be difficult – especially if you are not very experienced yourself.

Here at the Lyons Gallery, we specialise in photography & art for sale in Sydney. Our founder, Darryn Lyons, could be one of the most famous press photographers in the world, winning multiple awards for celebrity photography and important pictures from war-torn countries too. We know what makes an excellent photographer, and we keep abreast of the journeys our artists are on. Our experienced and expert staff are ready to help clients who are buying (and selling) photography from our collection of artists.

As art dealers, we know all about fine art, art investment, contemporary and pop art photography – and through installations and exhibitions, we are excited to share what we have with you as our client.

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What to Look for in an Art Dealer as a Buyer?

For those new to investing in art, discovering an emerging artist to support can be a great move – especially if they go on to becoming an established artist or even a household name. Deciding on what to invest in is the first step, and this is where having the best advice can help.

If you are starting your art journey and want to know about artists to invest in 2021, come and discover our featured artists through our exhibitions. We regularly feature different photographers in our fully immersive installations, often involving video and audio in our fabulous gallery. In these exhibitions, you can learn more about the photographer, as well as seeing their art displayed in new and innovative ways.

When you are choosing art dealer as a buyer, you need to make sure that they know all there is to know about the artist, the medium, and the value so that they can advise you on the best investments to make.

What to Look for in an Art Dealer as a Seller?

Here at the Lyons Gallery, we accept art consignments from sellers who hold art from our featured photographers. We are experienced art vendors who sell art online in Australia and work on behalf of collectors to sell their art using our gallery and international contacts – and if you are considering selling your art on consignment with us, we will assess your collection before deciding to hold them. If we do have your art on consignment, we will then share it with our current clients, encourage new clients, and produce the collection in our gallery during exhibitions and installations. We work on an international market, which means there is every chance that your collection may be of interest across the world, obviously enhancing the value.

If you are looking for art dealers to sell your collection, knowledge and experience is most important. Like our staff at the Lyons Gallery, find art dealers who really know their subject and are both qualified and trained to advise, provide estimates, and have the contacts to find the best prices.

Trusted Art Dealers the Lyons Gallery

Whether you are buying or selling, working with art dealers you can trust is important – and if you are interested in fine art, contemporary or pop art photography then you will find our team at the Lyons Gallery have the expertise, experience, and excitement to help you with your investment.

Contact us today and find out how you can choose the Lyons Gallery as your chosen art dealers in Australia and beyond.

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Why invest in Art?

The international art market is a marketplace of traders in various arts. It is a predominantly offline industry, yet online sales have been increasing in recent years.

According to a 2019 Statista survey, 65 percent of art collectors and 81 percent of art professionals bought art not with a collecting purpose but rather from an investment perspective.

Enjoy up to 100% Tax deduction on Art

Now is the best time to invest in art so you can take full advantage of a 100% tax deduction on the purchase of artworks for your business.

For small businesses with a turnover of less than 10 million, art purchases for your business can entitle you to a 100% tax deduction allowance to spend up to $30,000 (per item). The $30,000 limit is the maximum tax deduction for any single purchase but you can make as many purchases up to that amount as you like.

Art is an effective edge against inflation

In periods of rising inflation, art continues to do well throughout different market sectors. In fact, according to the Deloitte Luxembourg & ArtTactic Art & Finance Report, 73% of wealth managers have said their clients wanted to include art and other collectible assets in their wealth reports, in order to have a consolidated view of their wealth.

True enough, the returns you get from an art investment is significantly better especially with rising prices in the economy.

Historical returns

The compound annual growth rate of Sotheby's Mei Moses Index between 1950 and 2018 was 8.8%.

Since the 50’s, the art market has grown gradually and pertinently, with extremely low dependence on other asset classes. It has even grown during the worst economic downturns of our times – reducing most other investment classes to smithereens.

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Art is an emotional investment

For many years, art has been used to promote therapy. It sets the tone for living spaces and creates an ambiance of serenity and relaxation wherever it is displayed. Investing in a piece of art may not yield an income as it’s a capital growth orientated investment but your dividend is the complete satisfaction of owning your own piece of art and living with it hanging in your home.

Who doesn’t love putting prized possessions in the spotlight, as a focal point in a room and a novel conversation starter? Fine art purchases are also some of the most likely pieces to be collected for social purposes in your personal space.

Art diversifies your assets

The global art market is, by and large, completely uncorrelated to the world’s major stock markets. This means investors can use art investment as an excellent portfolio diversification tool in times of economic uncertainty.

As per Deloitte’s Art Finance & Finance Report, some banks today are already offering art investment fund products to their clients. 43% of art professionals also stated that art investment funds were relevant service for their clients.

You might not be rubbing shoulders with the world’s greatest artists right now, but if you aspire to collect, then art can be a gateway, not only to becoming a custodian of culture in this country but to being a law-abiding taxpayer who is trading incredible art for tax breaks!

Art sets the tone & enhances your business

Displaying art within your business is a fantastic and instantaneous way to improve your space. Artwork inspires employees and greatly enhances the work environment. It influences your corporate image and speaks volumes about your business.

Art is an integral part of business presentation and operation for many of our clients.

We have delivered art to countless offices and workplaces over the years and have seen, first hand, the dramatic change that well-selected artworks can have on the work environment and the people that spend so much time there.


Art is becoming increasingly popular as an investment asset and so much so that people are now investing in art more than wine, according to the wealth report by real estate firm Douglas Elliman.

The average value of art sold at auction rose by a significant 21% within a twelve-month period. Compare this to other luxury assets such as investment-grade wine which took second place with 11%, followed by watches at 5%, coins and jewellery at 4%, cars at 2 % and stamps at 1%.

Placing your wealth in the art market for the long term for high-value artworks can be comparable to investing in real estate or luxury items, where value increases over time. This means that when you find the right piece of artwork, you become the owner of a tangible asset which, unlike some other investments such as stocks and shares, will always have a residual value.

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why investing with Lyons gallery?

As a high-end Fine Art Photography gallery, Lyons Gallery specializes in celebrity photography from the most prestigious and collected photographers & contemporary artists in the world.

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Choosing the Right Art Gallery

Depending on your art of choice, finding the right gallery who can give you a well-curated range of original artworks or limited edition pieces of your preferred style or artist is crucial.

If you’re looking for original and limited edition prints ranging from modern art photography, urban art, pop art, and pop culture, Lyons Gallery Australasia may just be the right fit for you.




Upon the submission of your details with one of our expert advisors, they will be in touch with you to inform you about the current art market and help you navigate what opportunities are present. Knowledge of your existing investment portfolio, experience in art investment, budget, and risk propensity will allow our advisors to provide you with invaluable guidance tailored to you.


Portfolio Management

Your Lyons Gallery consultant will recommend a bespoke selection of pieces that are most likely to complement your existing investment profile and help you reach your investment goals.

They will also keep you abreast with market news and performance.


Delivery or Storage

Once you’ve started putting together your art portfolio, you can decide to either have the art pieces hung at home or consigned to one of our specialist suppliers.

The Lyons Gallery will plan accordingly.


Return on Investment

Your Lyons Gallery advisor will contact you when the market trends, demand for the artist, and recent sales of similar works make for an optimum timing to sell your artwork.

The Lyons Gallery Art will then promote the work at the agreed price.

ARE YOU READY TO INVEST IN ART? Here is what you need to know

According to, the global art market was valued at almost 64 billion U.S. dollars in 2017, with the volume of global art sales reaching approximately 39 million transactions.

For art buyers and investors, art investment can lead to great returns when done the right way.

Having a good grasp of factors that influence the art market and having the information you need about the artwork itself is crucial to making a solid art investment that you can enjoy for many years to come.

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Invest in Art that is uniquely representative to the artist

Art is all-encompassing and one way for artists to stand out is by creating original pieces of work that define their style and represent who they are. One way to make sure you make a good investment is by focusing on artworks that truly represent the artist. This ensures you get the highest rate of return for your investment while making sure you can enjoy a striking piece that people can identify.

Do your research firsthand

Research helps you invest smartly. More than the artwork itself, it is crucial to arm yourself with information about the artists’ background, their art style, and how these types of work are currently perceived in the art market, and whether or not there are artists with a style or works similar to theirs.

This information will eventually impact the valuation of your chosen artwork, which brings us to our next point.

Get to know your curator

Art curators are there for a reason — more than influencing the art you see displayed in galleries and museums, they are armed with the knowledge and the history on the art itself that is beneficial to art buyers looking to make the right choice.

They can help art buyers make informed decisions by giving art buyers as much background information as they can about the artist and the art itself.

Let Lyons Gallery help you find the best investment in your budget. Enquiry today and a Lyons Gallery consultant will be in touch.


Frequently Asked Questions

Novel art investors are increasingly entering the art world shouldered by art advisory services. This gives them access to important art investment research, portfolio management, the monitoring, structuring and selection of art funds as well as art securitization.

Essentially, art investment follows a simple four-step course:

• Consultation with Art Experts

• Portfolio Management

• Stage or Delivery

• Return on investment

Like any other asset, art value can both depreciate and appreciate. It is consoling that the art market has grown consistently over the past 60 years, this even during the worst economic downturns of our times.

The art market categorises artwork by emerging, established and blue-chip artists. While the latter reaches for seven figure sums, the percentages in return can be smaller than that of emerging and established artists.

Since art is a heterogeneous product, it can lose value depending on judgements by art experts related to areas such as rarity, importance and provenance.

Therefore doing research and consulting with art experts to gain insider knowledge are imperative.

1. Has Capital growth potential

2. Is a fully backed asset

3. Diversifies the investment portfolio

4. Hedges against inflation

5. Brings Satisfaction of ownership

These are just five reasons that make of art a good investment.

An artist’s prestige, fame as well as their role in the history of art movement influences the value of art greatly. Then, the artwork in question, its date of creation, size, medium, subject matter, restoration, tears, history of ownership, emotional appeal, features in popular galleries and rarity all play to determine its value.

Unlike other markets, the art market is deprived of a valuation methodology only. It is only lightly regulated and subject to the influence of insider knowledge. Hence, paintings amass value with changing intrinsic tastes. For instance, religious works are not in vogue. Yet historical figures have maintained its value. Therefore investment research and art advisory services are fundamental.

The art market is unregulated, contrary to many other areas of investment. However, there are some factors that mould the market. These include:

• Gallery representation, art fairs and solo exhibitions

• Auction results

• Corporate endorsement

• Lack of availability of work

• Press, books and journals

In 2018, art sales totalled to $67.4 billion globally. At Lyons Gallery, the average percentage profit by our clients stands at 22%.

Since art is heterogeneous, it can lose value depending on an art expert’s judgement. Rarity, importance and provenance play a great role here. Thus, research and consultation prior to purchase to gain insider knowledge are primordial.

Art prints surely do not come with a high price tag. Yet, the rarer the print, the more it is valuable - especially if it has a small number of limited editions. The art market has a dynamic pace of the art market. But the Lyons Gallery ensures you are well informed.

Once only exclusive to famous celebrities like Oprah, Elton John and Steven Spielberg, high-end art has become more accessible to various social strata. With emerging art pieces being sold for as little as $3500, investment enthusiasts are including more and more art in their investment portfolio. Deloitte’s Art Finance & Finance Report reveals that some banks are even offering art investment fund products.

There is nothing like an original art piece. After all, it is one-of-a-kind and rare. And whilst they bear the highest prices, they also have the most headroom for payoffs. An art investor looking at long-term gain will greatly benefit from investing in original art.

Reportedly, millennials are the most likely generation to view art as a financial asset. A 2018 U.S. Trust Insights on Wealth and Worth survey, projects millennials as being partially responsible for art flipping - the phenomenon of buying art pieces with the hopes of quickly reselling them. Motivated by passion, a desire for fulfilment and sheer aesthetic appreciation, art has also become an important element of the average millennial’s personal branding.

Dissimilar to other generations, millennials have a greater taste for contemporary art – this because of their lower financial capacity. Alongside eco-friendly works inspired from recycling or composed of sustainable materials, combined elements of digital and performance art, millennials buy works of emerging artists and demographic minorities such as female or African American artists.